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David Parrish

T-Shirts and Suits: A Guide to the Business of Creativity

Successful creative enterprises integrate creativity and business.T-Shirts and Suits offers an approach which brings together bothcreative passion and business best practice.Written in an engaging and jargon-free style, the book offers inspiration andappropriate advice for all those involved in running or setting up a creative business.Marketing, intellectual property, finance, competition, leadership– and more – are included in this guide.Examples of best practice are illustrated in eleven ‘Ideas in Action’ sectionsfeaturing a range of creative businesses and organisations.
100 бумажных страниц
Дата публикации оригинала
2014
Год выхода издания
2014
Издательство
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  • Milos Milivojevicделится впечатлением2 года назад
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    Lifelong learning is not just a buzzword but a fact of life and a programme of Continuing Professional Development (CPD) is essential for all individuals playing a part in the enterprise to ensure that their skills and knowledge are kept up to date for the benefit of the business and its customers.

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  • Milos Milivojevic
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  • Federico
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