The 10X Rule

Your potential customers are not as enthusiastic about this project—because they don't even know about it yet. The potential market is likely just starting to wrap its head around the notion. Then, too, there is the possibility of apathy—that there will be no interest whatsoever.

The problem is that the first and most often used calculations always seem to target something other than activity level. This calculator tends to be more emotional than logical; it judges the project, clientele, economy, and individual to be deficient as a means of justifying why things are not working out. This is probably due to all the false content that has been loaded into the calculations by the media, educational system, and our upbringings—excuses like, “the market isn't ready,” “the economy is bad,” “this isn't wanted,” “I'm not cut out for this,” “our targets were unrealistic,” and on and on. But more often than not, it's simply that you just haven't correctly assessed the amount of action necessary. Regardless of the timing, the economy, the product, or how big your venture is, the right acts done to the right degree over time will make you successful.

problem is that the first and most often used calculations always seem to target something other than activity level. This calculator tends to be more emotional than logical; it judges the project, clientele, economy, and individual to be deficient as a means of justifying why things are not working out. This is probably due to all the false content that has been loaded into the calculations by the media, educational system, and our upbringings—excuses like, “the market isn't ready,” “the economy is bad,” “this isn't wanted,” “I'm not cut out for this,” “our targets were unrealistic,” and on and on. But more often than not, it's simply that you just haven't correctly assessed the amount of action necessary. Regardless of the timing, the economy, the product, or how big your venture is, the right acts done to the right degree over time will make you successful.