McDowell

Because companies in online software collect more data, it’s important that these PMs are skilled with data analysis and designing experiments. It’s also important to work well under pressure, as servers can fail at any time and PMs often have to make quick decisions.

Depending on the team, sometimes PMs on B2B products are responsible for thinking about how product decisions will affect revenue. They’ll need to balance features that match their long-term strategy against features that current big customers are clamoring for.

As a PM on a mature product, it can be very important to make sure you don’t get stuck making small incremental improvements. Often, a mature product’s biggest competitor is the last version of that same product. At the same time, mature products often have the luxury of time to make big bets on new ideas.