The Power of Branding

In fact, you want to aim to do the opposite and create fantastic experiences for your customers that they’ll remember.

Google:
Google’s mission is to organise the world’s information and make it universally accessible and useful.

Starbucks:
To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.

Coca Cola:
Our mission is: To refresh the world in mind, body and spirit. To inspire moments of optimism and happiness through our brands and actions.

Brands make you recognizable, they make it far easier to monetize and they give your business a cohesive vision that will drive you forward and that will win you fans.