Tager told Oliver, “The people want a young leader… Good-looking, a little humor and a vision… They want you to tell them how great they are—and they want to believe it… Let them know you’re smart, but don’t be too smart… If you attack your opponent, keep it impersonal… Never look down on a reporter. Treat them as friends, and they’ll be your friends… Try to avoid any show of pettiness. Remember—you’re a statesman.”