“Less is more” goes
the modernist dictum. But is it? In an age when we are endlessly urged to do
“more with less”, can we still romanticise the pretensions of minimalism? For Pier Vittorio Aureli, the return of “austerity chic” is a perversion of what
ought to be a meaningful way of life. Charting the rise of asceticism in early
Christianity and its institutionalisation with the medieval monasteries, Aureli
examines how the basic unit of the reclusive life – the monk’s cell – becomes
the foundation of private property. And from there, he argues, it all starts to go wrong. By late capitalism, asceticism has been utterly aestheticised. It manifests itself as monasteries inspired by Calvin Klein stores, in the monkish
lifestyle of Steve Jobs and Apple’s aura of restraint. Amid all the hypocrisy,
it must still be possible to reprise the idea of “less” as a radical
alternative, as the first step to living the life examined.