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Alistair Croll,Benjamin Yoskovitz

Lean Analytics: Use Data to Build a Better Startup Faster

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  • Konstantin Savenkovцитирует10 лет назад
    The reason Google has a free analytics product is because the company makes money from relevant advertising, and wants to make it as easy as possible for you to buy ads and measure their effectiveness.
  • Konstantin Savenkovцитирует9 лет назад
    Long-term, you can always buy supply, but you can’t buy demand.
  • Konstantin Savenkovцитирует10 лет назад
    The team at Startup Compass, a startup dedicated to helping companies make better business decisions with data, identifies 12 revenue models: advertising, consulting, data, lead generation, licensing fee, listing fee, ownership/hardware, rental, sponsorship, subscription, transaction fee, and virtual goods.
  • Konstantin Savenkovцитирует10 лет назад
    You can build business models this way, but instead of heads, torsos, and feet, you have several aspects of a business: the acquisition channel, selling tactic, revenue source, product type, and delivery model.
  • Konstantin Savenkovцитирует10 лет назад
    One thing we’ve noticed about almost all successful founders we’ve met is their ability to work at both a very detailed, and a very abstracted, level within their business.
  • Konstantin Savenkovцитирует10 лет назад
    There’s no more iconic symbol of a startup than the lemonade stand, and with good reason—it’s a simple, entrepreneurial, low-risk way to learn how businesses operate.
  • Konstantin Savenkovцитирует10 лет назад
    Focus doesn’t mean myopia.
  • Konstantin Savenkovцитирует10 лет назад
    One other thing you’ll notice about metrics is that they often come in pairs.
  • Heyder Quliyevцитирует2 года назад
    Backupify was good at focusing on a specific metric at a specific stage, in order to grow the company. “Initially, we focused on site visitors, because we just wanted to get people to our site,” said CEO and co-founder Robert May. “Then we focused on trials, because we needed people testing out our product.”
    Once Backupify had people trialing the product in sufficient numbers, Robert focused on signups (conversions from free trial to paying customer). Now, the primary focus is monthly recurring revenue (MRR).
  • Guzel Akhmetzyanovaцитирует2 года назад
    overcame the chicken-and-egg issue by having content in place at the start.
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