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Dorie Clark

Dorie Clark, a former presidential campaign spokeswoman, is a frequent contributor to the Harvard Business Review, Forbes, and the American Management Association's publications. She is also a columnist for Mint, India's second-largest business newspaper. She is a consultant and speaker for clients including Google, Yale University, and the World Bank, and is an adjunct professor of business administration at Duke University's Fuqua School of Business. She is the author of the forthcoming Harvard Business Review Publishing book Reinventing You: Define Your Brand, Imagine Your Future.Recognized as a "branding expert" by the Associated Press, Clark has taught marketing and communications at Emerson College, Tufts University, Suffolk University, Smith College Executive Education, and the University of North Carolina's Kenan-Flagler School of Business. She has also lectured at universities worldwide, including Harvard University, the University of Michigan, and Georgetown University's McDonough School of Business. She is quoted frequently in the international media, including NPR, the BBC, and MSNBC. At age 18, Clark graduated Phi Beta Kappa from Smith College, and two years later received a Master of Theological Studies from Harvard Divinity School.

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Byunggyu Parkцитирует2 года назад
Finally, you’ll be able to ask better, more-informed questions once you start meeting with other professionals to talk about your goals. Stein tells her clients, “If one of the things they’re exploring is being a lawyer, I don’t want them going to a lawyer and asking a dumb question like ‘What’s it like to be a lawyer?’” Executive coach Michael Melcher agrees: “You want to show that you’ve done your homework—that you’ve taken it as far as possible before talking with the person,” and urges people to consider the “highest and best use” of the person they’re interviewing. In other words, if you can find out certain information online or through books, don’t waste a professional’s time with it.
Byunggyu Parkцитирует2 года назад
If you really want to get to know what an industry’s like, you have to talk to seasoned veterans.
The CEO—the public face of the company—is bombarded with requests. That’s why Elizabeth started her initial research one notch lower, with the office of the chief operating officer, “because that secretary knows everybody,” she says. Her goal wasn’t actually to score an interview with the COO, which was probably unlikely. Instead, it was to get his imprimatur: “You can say, I know the COO is probably not the right person to talk to, but who is your best salesperson, or your rock-star marketing person? And then you can say the COO’s office recommended them, and they’re not going to blow you off.”
Byunggyu Parkцитирует2 года назад
Volunteering to Build Experience
At the time of her career transition, Joanne was young and single, and she was willing to take a low-wage job in order to learn new skills. It’s a great path if you can afford it. But even if you can’t, volunteering on nights and weekends provides an opportunity for any professional to build skills and get a taste of new possibilities.
Rebecca Zucker, the San Francisco–based executive coach, says of volunteering, “It allows you to network with a new group of people in your target area, it helps you to keep your skill set fresh or build a new skill set, it’s something you can put on a résumé—and it shows your commitment to a particular path.” She recalls one client who wanted to explore clean tech, a popular industry in Silicon Valley that was hard to break into without previous experience. “He volunteered to do research for a private equity firm in a certain niche within clean tech,” she recounts. “Not only did he learn a ton and have something to put on his résumé, it was instrumental in helping him get a job in the field.”
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