Luke Dormehl is a journalist and author, with a background working in documentary film. His writing has appeared in Wired, The Observer, Fast Company, Empire, Cult of Mac, Politico, The Huffington Post, and Techmeme.He is the author of The Formula: How Algorithms Solve All Our Problems (And Create More), The Apple Revolution: Steve Jobs, The Counterculture, and How the Crazy Ones Took Over the World, and A Journey Through Documentary Film.