Andy Maslen

without selling, there’d be no markets. Without markets, there’d be no capitalism. Without capitalism, there’d be no democracy.

over and over

quote from, and in some cases reproduce, their marketing campaigns

Marketing Director, William Reed Business Media;

Head of Product Marketing

Head of Public Relations

team at Marshall Cavendish

friends, and writers: they’ve shared their thoughts on email and web writing and the correct approach for articles.

my wife and Commercial Director of Sunfish

Over the last 12 years, we’ve bounced around hundreds if not thousands of ideas on the best way to write copy for different pieces.