Kindra Hall

The shortest distance between a human being and the truth is a story

The goal of a business is to profitably deliver value to people, to get a product or service from point A (the business) to point B (the people who will use it). That’s it. There are an infinite number of ways to achieve these goals, of course, but the overall goal itself is pretty simple

I find it more helpful, however, to think of those obstacles in business not as daunting, immovable blockages but rather as gaps. It is the space between what you want and where you are. The gap