Amy Porterfield

Amy Porterfield is an American online marketing expert and founder of a multi-million dollar digital course business for business owners, educators, and entrepreneurs. She also hosts the top-ranked podcast Online Marketing Made Easy. Porterfield is the author of two books, Facebook Marketing All-in-One For Dummies (2011) and Two Weeks Notice (2023).

Amy Porterfield was born in Orange County, California, and raised in a blue-collar family by her parents. Amy’s father was a firefighter, and her mom worked as a hairstylist in Orange County, California.

Her dad would work two jobs to earn enough to raise the family and told Amy and her sister to find a way to be their own boss when they grew up.

Porterfield graduated from the University of California, Santa Barbara, with a BA in Communications in 1999.

Before building a multi-million dollar digital course business, Amy Porterfield served with brands like Harley-Davidson and Peak Performance Coach, Tony Robbins. She supervised the content team and collaborated on ground-breaking online marketing campaigns.

According to Forbes, it only took her four years to hit her first million-dollar year and less than ten years to launch eight successful digital courses and enroll 40,000+ students.

But Amy admits that the first steps in her own business were not easy.

"The first few years were rough. I didn’t hit eject from my cushy corporate gig and land softly on a stack of bills. Every small “win” was marred by an even bigger hit of self-doubt, sunk costs, and a shooting pain inside my entrepreneurial gut," Porterfield says.

Now she helps entrepreneurs build businesses online. Her areas of expertise include how to start and grow an email list, create digital courses, and promote and sell courses online using webinars.

Amy Porterfield lives in Nashville.

Photo credit: www.amyporterfield.com