Bob Griswold shares an excerpt from his book, The Greatest Thing You'll Ever Learn Episode 2008: An Excerpt from The Greatest Thing You’ll Ever Learn by Bob Griswold on Projecting Love Bob Griswold is internationally recognized as a long-time leader in the field of human potential development. He founded Effective Learning Systems, Inc. in 1972, and has personally taught over fifty thousand people techniques for relaxation, memory, stress management, controlling habits, goal achievement and self-esteem through seminars conducted for corporations, government agencies, and the general public. Bob is a graduate of the University of Illinois in Champaign, Illinois with a BS in Urban Land Economics. More about the book can be found here: We’ve all been “programmed” with negative thoughts which limit our ability to reach our full potential. The WiseGuide App helps the listener identify that negativity and replace it with healthy, positive thoughts, images, and feelings. Visit to get the exclusive 30% discount. The app is free and the 7 day free trial makes it risk free to evaluate a subscription. and in and join our online community: Interested in advertising on the show? Visit